How do you harness the power of music and entertainment to help brand, market and sell your products and services? The answer is Platform One. Nothing speaks the language of youth culture more than music and entertainment. Platform One's marketing influence in the entertainment industry and it's understanding of the audiences that support it can directly influence and connect with the key opinion creators in the 12-40 marketplace who set music, fashion and lifestyle trends ultimately impacting the mass population.
Platform One brings years of success working with artists, labels, brands, multimedia (TV, film, print), radio and numerous other influential entertainment properties. We work with each in the development and execution of marketing strategies geared at maximizing exposure for our clients. We create, coordinate and activate unprecedented contests, promotions, ad buys, on-air appearances and event promotions to maximize our clients marketing and ad budgets.
MyWrigleyville.com is the first site ever to focus on the lifestyle of Cubs fans. Here you will find events, parties, places to be, tickets to win and secrets to learn... All within the Wrigleyville Northsider Nation! Trying to bring attention and support to a worthy cause? Start a campaign at The Point! This ground-breaking website lets anyone start a campaign asking people to give money or do something as a group, but only if the campaign hits a predetermined tipping point. The Point is much more than technology - it’s a new way of thinking about group action. While it’s important to them to accommodate trivial or absurd situations, what inspires us is The Point’s potential to fundamentally change the way that individuals and organizations interact. Start a campaign today, and if you do--tell us about it! | Platform One teams up with VholdR for Team Republic--an underground camera crew going on tour all over the U.S. in search of the best footage from the most incredible extreme sports events! Look for us at the AST Dew Tour in Salt Lake City, the Jeep 48Straight "King of the Mountain" Summer Tour in San Luis Obispo, the Burton Canadian Open in Calgary and the Winter X-Games in Aspen! AST Dew Tour Gina and Matt headed out to the 2008 AST Dew Tour in Salt Lake City, Utah and blew us away with all the great content they were able to come away with. From shooting demos with local skaters to being on stage with some of the biggest acts around, to strapping a camera on a BULL--we can't wait to see what they are going to come up with in the future! 
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Everything sprouts from the brand: the attitude, the message, and the positioning. Holding these elements at the forefront, we collaborate with our clients in developing a strategy that maximizes the attainment of their goals and objectives amidst the ever-changing landscape of the marketplace. By tapping into Platform One's proven and proprietary channels of communication, our clients shine through the clutter and impact their consumer base using a targeted, 360 degree approach that is effective, quantifiable, replicable and thorough. |
